Representing a powerful cross-section of the business events industry in Africa, the panel of speakers announced for ibtm africa 2017 will work through topical trends, insightful case studies and reports on how this industry is evolving on the African continent.
Chardonnay Marchesi, General Manager of Africa Travel Week, which incorporates ibtm africa, says: “We are proud to not only share what promises to be an impelling programme on 20 and 21 April 2017, but a panel of speakers that will provide insights and impart knowledge that can further develop this industry in the coming years.”
Up for discussion at ibtm africa 2017 is a heap of topics including what is currently hot (and what is not) in MICE, new trends in MICE including ConFex and Bleisure, a case study on how Rwanda has positioned itself as a major players in the business events industry of Africa, and where Africa is at right now when it comes to business events.
In addition to covering the business events industry, ibtm africa will focus further afield on the benefits of Sports Tourism in Africa on 20 April, and the insightful world of digital marketing through the E-Tourism Africa Summit on 21 April
We are delighted to be bringing the popular E-Tourism Africa Summit to the programme this year in Cape Town on Friday the 21st of April. The event will feature a range of renowned speakers giving the latest insights into the new technologies and trends that are reshaping the tourism landscape in Africa and showcasing how local companies and destinations can take their marketing to the next level” – Damian Cook, CEO of E-Tourism Frontiers.
Attendees of ibtm africa 2017 will not only leave with a thorough understanding of the business events sector in Africa at present, but also insights into how to further develop their own networks and businesses within it.
ibtm africa looks forward to welcoming its international speakers in April at the Cape Town International Convention Centre inclusive of industry stalwarts including MC Alex Granger, Chief Executive Officer of The Possibility of YOU; Prof. Dr. Wolfgang Thome, Chief Correspondent for Africa, eTN and Publisher of ATC News; Carol Weaving, Managing Director of Reed Exhibitions; Gillian Saunders, Head of Advisory Services at Grant Thornton; and Rashid Toefy, Managing Director of MCI in South Africa, one of the world’s largest conference and association management companies; amongst others
For a full programme of speakers and panelists in attendance at ibtm africa 2017, please go to www.ibtmafrica.com.
Don’t miss out! Registration is now open for ibtm africa 2017. Make sure to register soon at www.ibtmafrica.com to ensure your place at this year’s exciting and insightful event!